DEBONAIR & TAG HEUER AT F1
Hawke House worked closely with our friends Tonique Consultancy & the luxury brand TAG Heuer & mens lifestyle magazine Debonair for this sophisticated collaboration to create the first 'House Of Debonair', an uber-stylish pop-up lounge during the annual race weekend.
Guests enjoyed beats from world renowned DJ Danny Krivit & an appearance by Martin Garrix amongst other local talent across the 3 day event.
As for the dapper design, the space was inspired by a chic conservatory-style brassiere. The colour palette of black, white & red was in-keeping with both Debonair & TAG Heuer brands.
The interior was defined by the bold graphic flooring that nods to the racing checkered flag. A double door arched entrance & architrave detailing to freestanding walls framed the space & gave the house a homely essence.
Formula 1, Yas Circuit, Abu Dhabi